Creating orders

Last updated on December 5, 2017

Create an order for each agreement you have to run a campaignAn advertising project in its entirety, from conception through creation and buying to tracking and final analysis; A collection of related creatives with common advertising purpose and booking requirements; A set of criteria for purchasing inventory to achieve advertising goals. See order.. Each order has access to inventoryAd space available on a website or app. The basic unit of inventory for OpenX is an ad unit. based on the booking account (your primary account). This means that OpenX determines an order's available inventory pool by your access rights and your primary account.

After you add an order, you can define the line items that belong to it.

Creating an order

  1. Click the Orders tab.

  2. In the list of advertisers, click the Add Order icon for the advertiser that you want to create the order for.
  3. The Create Order form is displayed. OpenX automatically populates the Advertiser setting with the selected advertiser account.

    Note: After you create and save the order, you cannot change this Advertiser setting.

  4. Specify the following required details for the order:

    • Name. Type a name for the order. This name must be unique to the advertiser account.

    • Start Date. Select a start date for the order. The default is the current date. Any line items that you create for this order must have a start date on or after this order start date.

  5. (Optional) Specify the following details for the order:

  6. Do one of the following to complete setup for the new order:

The new order is initially created in a pending state. Before you can run the order, and activate the line items within the order, you must change the status of the order to active.

This topic applies to Ad Server. This topic applies to SSP. Most SSP activities are completed by OpenX.