Associating orders with conversion tags

Last updated on September 8, 2016

Manually associate any conversion tags that you have set up with orders that belong to the conversion tagA small piece of code that tracks how users respond to the ads that serve for the orders they are associated with.'s advertiser through the Conversion Tags tab in the view order screen. Alternatively, you can associate a conversion tag with order through the view conversion tag screen.

To associate an order with conversion tags:

  1. Open the order for which you want to associate conversion tags.

  2. Click the Conversion Tags tab.

  3. Click in the Associated Conversion Tags field and select a conversion tag in the list. Only conversion tags that belong to the same advertiser as the selected order display in the list.

This topic applies to Ad Server.