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Getting started: Orders

Orders are the first of three objects that must be set up for your advertiserIn OpenX, an account type that represents a business that runs advertising campaigns to display ads on websites. account to display ads; the other two are line items and ads.

Refer to the diagram below for a visual representation of how order relate to other objects in OpenX Ad ServerA complete digital advertising platform where publishers sell, manage, and deliver their advertising inventory across all digital formats.. Orders are in the orange section under Advertiser Account, and as the diagram illustrates, each order belongs to a single advertiser account.

An order is a group of similar line items. To create line items, you must first create an order. The attributes you set at the order level will be the default settings for the line items in that order.

 

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This topic applies to Ad Server.

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