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Viewing detailed deal performance

Last updated on November 16, 2017

The Deal Bid Flow page provides you with an interactive visualization to easily view the details of a single deal's performance, export information, and edit a deal.

This topic explains how you can:

Accessing Deal Bid Flow

  1. Within the OpenX UI, navigate to Deals > Performance View. The Performance View tab appears.
  2. Click the eye icon (Eye icon) under the Report column. The Deal Bid Flow visualization and detailed table appear.

    Focusing on a demand partner.

Viewing Deal Bid Flow visualization

  1. Click the calendar icon above the Deal Bid Flow visualization to limit the data set. The default date range is Last 7 Days.
  2. Click the View field, to search for or filter by demand partnerA company which purchases ad inventory on OpenX Ad Exchange., buyerA company that pays a demand partner to purchase ad inventory on OpenX Ad Exchange., or advertiserIn OpenX, an account type that represents a business that runs advertising campaigns to display ads on websites.. Your selections appear in a list beneath the View field. The Deal Bid Flow visualization and detailed table update to reflect your search or filter selection.
    • If you choose to search for a demand partner, buyer, or advertiser, type the name in the View field.
    • If you choose to filter by demand partners, buyers, or advertisers, select one of the preconfigured filters in the View field.
  3. Hover over a selection in the list beneath the View field to highlight the selection in the visualization and in the detailed table.
  4. Click on a selection in the list beneath the View field to view more granular information.
  5. Choose a metric from the By drop-down. The default metric is Bids.

Exporting information and editing deals

Exporting deal information

Click the Export button to download the deal information in one of the following three formats:

  • CSV
  • XLSX
  • PDF

Note: The visualization will not appear in the exported report. Only the detailed table information will be returned in the report.

Editing deals

Click the Edit Deal button.

Viewing detailed demand performance

In the Deal Data Details table below the Deal Bid Flow visualization, expand a specific demand partner or buyer to review the detailed demand performance of the deal.

Detail Data table.

Note: Note If a demand partner does not share its buyer name, the buyer is listed by Seat ID.

This topic applies to Ad Exchange. This topic applies to Programmatic Direct.

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