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Managing Segments



Last updated on November 12, 2020

The Your Segments screen allows you to manage the segments you’ve created by uploading your data files. You can apply a series of actions to a segment by utilizing the actions list .

In the Your Segments screen you can achieve the following:

Searching and Sorting Segments

To search for a segment file, type the name of the segment in the search box. To sort segment files, toggle the desired column header. Columns are arranged in descending order on the first click and ascending on the second click.

Segments Table

The Your Segments table contains the following information for each segment.

NameThe name of the segment.
Addressable MAU ReachThe total addressable reach of users. A tooltip listing a breakdown of addressable MAU reach data appears when hovering over the icon:

TypeThe type of segment.
StatusThe status available for segments are as follows:

   • Ready: A segment that is ready to use for audience creation.
   • Processing: A segment in process of being ready.
   • Error: A segment that failed processing.
Date CreatedThe date and time the audience was created.

(Actions List)
The list of actions to apply to a segment. This list appears when you hover over the last column. For a complete description of actions, see the table below.

Applying an Action to a Segment

To apply an action to a segment, hover over the last column of the segment, click on the actions list , and then select one of the following:

RenameRenames the segment.
ArchiveArchives (deletes) the segment.

In addition, you can bulk archive segments by checking the boxes of the segments to archive and then clicking .


Actions become available based on the segment status.